Ungilded is a book about a small block in the Tenderloin, on Golden Gate Avenue between Hyde and Leavenworth Street. The book talks about individual experiences, as well as certain aspects such as the architecture and history of the overall area. It addresses certain stereotypes that the neighborhood has but also strives to show it in a different light, one that is representative of the strong community and liveliness that is present.
Ungilded was expanded into a larger project and became an educational awareness campaign for the Tenderloin, encouraging people from different neighborhoods to come visit. Postcards were sent out as a way to help advertise the campaign as well as more spontaneous efforts such as creating murals.